Marketing Operations Specialist


Malmö, Skåne, Sweden Hybrid remote

Full time



Sep 13

Are you a master of marketing operations and data integration? 

Spiideo, the leading provider of automated sports video solutions, is seeking a skilled Marketing Operations Specialist to enhance our marketing performance in Malmö, Sweden.

Spiideo is at the forefront of sports video technology, enabling sports teams worldwide to excel in video analysis and streaming. Join us in redefining the way sports are experienced and analyzed.

The Role

As our Marketing Operations Specialist, you'll be the driving force behind our marketing operations. You'll leverage your expertise in HubSpot to create seamless customer journeys, optimize campaigns, and provide valuable insights to shape our marketing strategy.

As a Marketing Operations Specialist at Spiideo, you will: 

  • Take ownership of HubSpot, utilizing it to set up and optimize ABM email, nurture, and customer marketing campaigns
  • Segment customers based on their journey stage, ensuring personalized experiences
  • Maintain integrations across tools and data sources to enhance the customer journey - including with Salesforce and Planhat
  • Spearhead reporting and analytics efforts to provide actionable insights for the marketing team

What we are looking for: 

  • Proficiency in HubSpot operations, with a deep understanding of email and campaign deployment
  • Proven ability to segment and target audiences for effective nurture campaigns
  • Experience in data integration, ensuring a holistic view of the customer journey
  • Strong analytical skills to interpret marketing data and provide strategic recommendations
  • Detail-oriented mindset with a passion for optimizing processes
  • Excellent communication skills to collaborate across teams and present findings
  • A passion for sports and Spiideo’s mission of where there is sport, there is Spiideo

What we can offer

  • Being part of a fun, multicultural, highly skilled & motivated team
  • A fast-growing sports tech scale-up with a global footprint, working with some of the most well-known sports teams and brands in the world
  • A well developed benefits package, including a pension & insurance package according to collective agreement standard, parental leave pay, wellness contribution and the opportunity to spend two hours per week on physical activity


This position is based in Malmö, Sweden, offering the flexibility of a hybrid work model. 


If you're a marketing operations guru ready to shape the future of sports technology, we invite you to apply with your resume and cover letter in English. This role reports to the VP of Marketing, Todd Patton, at Spiideo. 

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Where there is Sport, there is Spiideo